Goola Jawa is an Indonesian-fusion bakery that focuses on promoting Indonesian/Southeast Asian flavours to the general audience.

The word "Goola" is a stylised word of "Gula" which means "Sugar"

and "Jawa" which means "Java" in Indonesian. The whole word itself is another word for palm sugar which is a common flavour/substance that is used to make most Indonesian traditional sweets. 

Goola Jawa represents the ever-expanding globalisation of flavours that was brought by unknown immigrants who came from Indonesia to western countries. This joint will hopefully also give the immigrants back home a sense of familiarity.